So, what’s the deal with this blue baby elephant?
We thought you’d never ask! The name “Evie” is a love-name for our daughter Evelyn and her favorite color has always been blue. Our family (Justin, Darlene, Emrik & Evelyn) were sitting together discussing changes we were making in our business (and yes…we DO consult our entire family with our business decisions mainly as an opportunity for mentorship) and what it all meant to each of us… what it would cost each of us and what we wanted to achieve from all of this change. We all agreed that it was time to start talking about the “elephant(s) in the room.” We agreed that we all had different elephants and that anything that holds any of us back is holding ALL of us back. We decided that we will confront all obstacles together, be it real estate investments, wayward friends or even dirty laundry.
The “elephants” were quickly adopted as our spirit-animals as we worked our way through all the issues on the chopping block. As we learned more about actual elephants and how their herd is structured (thanks Alexa & Siri!), we wanted our elephant to be a female. We noticed that only the most desperate and starving of animals would dare attack an elephant of any kind, so when they do have a go at an elephant, the smallest or weakest of the heard is always the “best” target for a tired and weak predator. However, attacking an elephant calf is also a great way to receive the full wrath of the herd, as it turns out.
We serendipitously created a familial mascot within one conversation. “Evie” is now eAgent’s crystal blue elephant calf mascot. She possesses the freedom to learn, grow, prosper and play under the guidance and protection of the entire herd for as long as it serves her. To us, Evie the elephant represents a “crystal blue” transparency, an existence of continual open and honest communications through good times and bad, and being part of a loyal network that would see all those that mean well, do well.